One of the region’s best known voices from 106 Capital FM, JoJo, put her face to one of the UK’s best known online fashion boutiques, fashionpony.co.uk, when she appeared in a recent photo-shoot to help celebrate some of the city’s raising fashion designers.
Jojo, who is best known for being one of the voices on the Hirsty’s Daily Dose Breakfast show, loves fashion so much that she couldn’t resist modelling some key pieces.
Fashion Pony, which launched last year, has quickly become one of the UK’s leading online boutiques for new and independent designers. Visitors to the site can see a range of designs from established brands, such as Rare; as well as pieces from some of Yorkshire’s newest and gifted fashion labels, which include collections from Lisa Jayne Dann, Bo Carter, Amy Gee, Katie Newsam and, Klue by Kelly-Ann.
During the shoot Jojo strutted her stuff on the streets of Leeds, wearing some of this season’s must-have pieces. Said JoJo: “As a lover of fashion I just couldn’t say no to the opportunity to wear collections available from Fashion Pony; they offer some beautiful pieces that compliment any wardrobe. Plus, how could I turn down the opportunity of being a super model for a day – lots of fun, but hard work *phew*!
On the day, JoJo turned heads wearing this Jade Dress from Klue by Kelly-Ann.
In white with blue stripe print
Mid to knee length hem
Pinched up feature to one side of skirt
Cross over bust detail to front
City visitors would have also seen JoJo modelling this fabulous Hooded Maxi Dress by Independent designer Katie Newsam.
Cream and black pattern print
Includes statement detachable hood and black bandeau crop top
As well as the Jade dress and the Hooded Maxi Dress, JoJo also modelled this 70s inspired Felicia Playsuit
structured shoulder pads for extra impact
with statement hood
All designs are available to buy now from www.fashionpony.co.uk. Said Victoria and Dawn, co-founders of Fashion Pony: “The day was a fantastic success. JoJo made a fantastic model and could actually teach Kate Moss and Naomi Campbell a thing or two! Credit must also go Pamela Clare for make-up, Oliver James for hair and, Chris James and Ben Cumming from underground-studios.co.uk. We should also give a huge thank you to the designers for supplying some beautifully pieces – thanks guys!”